Keyword: social media marketing

Search Results (2)
Research Article
Impact of Social Media Marketing on Brand Love: Promoting Loyalty in the Restaurant Landscape of Pakistan
Mohammad Danial Ibrahim Sikandar, Qazi Mohammed Ahmed
Online Journal of Communication and Media Technologies, Volume 9, Issue 4, October 2019, e201927
DOI: https://doi.org/10.29333/ojcmt/5953
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Research Article
Investigating the Determinants of Consumers’ Attitude towards Social Media Marketing: Moderating Role of Gender
Madeeha Irshad, Muhammad Shakil Ahmad
Online Journal of Communication and Media Technologies, Volume 9, Issue 4, October 2019, e201920
DOI: https://doi.org/10.29333/ojcmt/5865
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